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Fractional CMO & Executive Advisory for Startup Growth
Fractional Executive C-Level Services
for Strategy, Brand, and Go-to-Market Growth
About The Royal Red Ox Group LLC
Built to Scale Bold Ideas
I’m Colan McGeehan—fractional C‑level operator, brand strategist, and founder with 25+ years leading at the intersection of media, healthtech, wellness, and innovation.
I help founders, funds, and fast-moving teams unlock momentum through strategy, story, and scalable execution.
As the former Chief Marketing & Business Officer at GroupM/WPP, Chief Investment Officer at Publicis Health, and GM at Dotdash Meredith, I’ve scaled over 7,000 global teams and helped lead $17B+ in annual billings. My work has launched Emmy-nominated content and powered platforms like WebMD, Sharecare, and SONY.
Today, I lead The Royal Red Ox Group—a strategy consultancy and innovation lab under our holding company, McGeehan & Co. We deliver:
→ Fractional CMO & executive leadership
→ GTM & growth strategy for VC/PE-backed startups
→ Full-stack brand development for mission-led companies
We partner with VCs, family offices, and founders building at the edge of what’s next—across wellness, healthtech, media, travel, cannabis, and emerging tech.
I also co-founded HealthFront, the first healthcare-focused NewFront; and House of Highways, the first RV Nomad Club in the U.S. (now 475K+ strong).
My work has been featured in The New York Times, WSJ, HGTV, Domino, Adweek, Magnolia Network, and more.
I also write The Occasional Muse on LinkedIn—a creative space for insights on clarity, scaling, and the entrepreneurial edge.
If you’re building something substantial—and want a partner who thinks like a CMO but executes like a founder—I’d love to connect.
Real Impact. Real Names.
From stealth to storied, we help teams build what’s next.
